Appraisal campaigns
Vendor leads all year, not just when you list
An always-on campaign across your farm area - What's your home worth in Rose Bay? on Meta, search ads for sellers on Google and Microsoft, refreshed with your latest results and landing appraisal requests in your CRM.
Always-on
Be there the month they decide to sell
Sellers make up their mind quietly, months before they call an agent. An always-on campaign keeps your office in front of them the whole time.
Your farm area, targeted
Set the suburbs once. Blend runs the campaign across the farm area on a monthly budget and shows you which suburbs the appraisal requests come from.
Caught at the moment of intent
Search ads on the terms sellers type - sell my house, home value, best agent - in your suburbs, on Google and Microsoft, with the office and agent as the answer.
Results creative that stays fresh
Suburb results, recent sales and agent profiles drafted into ads and rotated as they age, so the campaign never runs the same tired ad for six months.
Appraisals booked, in your CRM
Every appraisal request lands in your CRM with suburb, source and creative attached, and the principal sees appraisals booked and cost per appraisal by suburb.
Start the campaign that fills next season's listings
See an appraisal campaign for your suburbs in the demo
Book a demoGet started
See your farm area on one screen
A 20-minute demo with your suburbs and your listings
Book a demo